Shopify B2B: ההבדלים בין תכנית Shopify רגילה ל-Plus
מדריך לעסקים סיטונאיים: כל מה שצריך לדעת על Shopify Plus לעומת הגרסאות הרגילות
פוסט זה עוסק בהבדלים המרכזיים בין חבילות Shopify הרגילות לבין Shopify Plus בכל הקשור לעסקים סיטונאיים (B2B).
סקירה כללית
בגרסאות הרגילות של Shopify (Basic, Shopify, Advanced) אין ערוץ סיטונאות מובנה. עסקים נדרשים להשתמש באותה חנות ללקוחות פרטיים וללקוחות עסקיים או לפתוח חנות נפרדת. לעומת זאת, ב-Shopify Plus קיימת תשתית B2B מובנית המאפשרת ניהול חברות, קטלוגים ייחודיים, מחירים מותאמים אישית ותשלומים בדחייה.
הבדלים עיקריים בין Shopify רגילה ל-Plus
פונקציה
Shopify רגילה
Shopify Plus
ערוץ סיטונאות
אין ערוץ מובנה; נדרש שימוש באפליקציות או חנות נפרדת.
ערוץ סיטונאות מובנה עם ניהול משולב של B2C ו-B2B.
ניהול לקוחות/חברות
חשבון יחיד בלבד; אין ניהול קבוצות לקוחות.
אפשרות להגדיר פרופיל "חברה" עם מיקומים, משתמשים ותפקידים שונים.
מחירים וקטלוגים מותאמים
אין מערכת מחירים מותאמת; תלוי בהנחות או אפליקציות.
Price Lists ו-Catalogs מובנים מאפשרים מחירים מותאמים והנחות לפי חברה או כמות.
תנאי תשלום (Net Terms)
לא נתמך באופן מובנה.
תמיכה מובנית בתנאי תשלום דחויים (Net 30/60/90).
חוויית Checkout
אפשרויות התאמה מוגבלות.
Checkout ייעודי ל-B2B הכולל שדות כמו PO Number ותמיכה ב-Draft Orders.
API ואינטגרציות
מגבלות API רגילות.
גישה ל-API מתקדם ולכלי אינטגרציה עם ERP.
עלות
החל מ-$39 לחודש, אך עם תוספות רבות דרך אפליקציות.
החל מ-$2,500 לחודש, כולל כלים מתקדמים ותמיכה מלאה בצמיחה.
מסקנות והמלצות
אם העסק שלך עדיין קטן או בתחילת הדרך בערוץ ה-B2B, ניתן להתחיל עם גרסה רגילה של Shopify בשילוב אפליקציות מתאימות – פתרון פשוט וגמיש. אך אם אתה צופה צמיחה משמעותית, דרישות מורכבות או שילוב עם מערכות ERP – המעבר ל-Shopify Plus הוא הצעד הנכון שיחסוך זמן, מאמץ ותחזוקה בטווח הארוך.
לסיכום: הבחירה בין Shopify רגילה ל-Plus תלויה במורכבות העסקית שלך – החל ממספר הלקוחות והזמנות ועד לניהול תהליכי מכירה ותמחור מותאם אישית. עבור עסקים המעוניינים להתרחב לשווקי B2B, Shopify Plus מספקת פתרון שלם, יעיל ועתיר יכולות.
This is THE game changer of the year !
חדשות למפתחים: עדכון משמעותי ל-metafields ול-metaobjects
Shopify הסירה את אחת המגבלות המשמעותיות ביותר במערכת ה-metafields וה-metaobjects.
מה בעצם השתנה?
לפני: 64,000 רשומות מקסימום לכל metaobject (או 128,000 ב-Shopify Plus)
עכשיו: עד מיליון רשומות לכל definition
במילים פשוטות - אין יותר מגבלה אמיתית.
למה זה משנה?
לחברות עם ארכיטקטורה מורכבת זה שינוי מהותי.
דוגמה אמיתית מפרויקט אצלנו
לקוח בתחום רכיבי הטכנולוגיה נזקק לניהול קטלוג עם אלפי מוצרים, כאשר לכל מוצר יש עשרות מאפיינים טכניים, התאמות בין מוצרים ותוכן מתורגם לחמש שפות שונות. עד עכשיו נאלצנו לפצל את המבנה או להשתמש בעקיפות מתוחכמות. מעכשיו ניתן לבנות את הארכיטקטורה האידיאלית בלי לוותר על דבר.
יתרונות נוספים
עד 128 definitions לכל אפליקציה
עד 256 definitions למרצ'נט ב-Shopify Plus / Enterprise
אין יותר מאבק בין אפליקציות על אותן הקצאות
המשמעות עבורכם
עבורנו ב-SPIKY DIGITAL, מדובר בפריצת דרך שמאפשרת לבנות פתרונות איקומרס מורכבים ומדויקים יותר, בלי הגבלות מלאכותיות. ממכירות B2B עם מבני נתונים כבדים ועד חנויות רב לשוניות מתקדמות - Shopify שוב מוכיחה שהיא הפלטפורמה הגמישה ביותר בעולם האיקומרס.
Shopify Magic: The Future of Store Management – Here and Now
Artificial intelligence is no longer just for big companies. Today, every store owner can enjoy the power of AI directly from within the Shopify environment. Meet Shopify Magic and Sidekick - the smart combination that lets you do more, in less time, and with surprising ease.
What exactly is Shopify Magic?
Shopify Magic is an umbrella name for artificial intelligence-based tools embedded in the core of the Shopify platform. Instead of jumping between different systems, the content, analysis, and automation happen right where you work. It's not a plugin - it's part of the system. And the magic? It all happens in seconds.
Sidekick – Your New Personal Assistant
Imagine having a Shopify expert available 24/7. This is Sidekick - the smart assistant that understands your data, analyzes performance, suggests business ideas, and writes content tailored to your brand style. It's not just reactive - it's proactive. Sidekick identifies opportunities, streamlines processes, and provides real insights on how to improve sales and store efficiency.
Simple management. Accurate results.
Shopify Magic and Sidekick can handle everyday tasks like:
Create product descriptions that sell.
Editing product images – including removing backgrounds or creating new scenes with one click.
Analysis of sales reports and recommendations for performance improvement.
Creating email campaigns that produce real results.
All of this from within the Shopify administration interface - without the need to run additional systems.
Turn conversations into opportunities
Shopify Magic also knows how to help with the human side of business - customer service. It formulates personal and empathetic responses, maintains the brand tone, and allows customers to be answered quickly and accurately. The result? Less time on wording, more sales.
The future is already here.
Whether you're a small business starting out or a large brand managing thousands of variants, Shopify Magic allows you to work smarter, grow faster, and focus most of all - on your customers.
You are invited to watch the Shopify demo.
Shopify App Store
Shopify covers the basics of any store, and everything beyond - there's a huge app ecosystem that allows you to adapt, accelerate growth, and maintain flexibility without compromising performance.
Reading time: ~6 minutes
TL;DR: Over 8,000 apps, a rigorous review process, a recommendation algorithm based on similar stores, and the ability to adapt to almost any need. The goal is to build a lean set of apps that brings measurable value, without duplication and without slowdowns.
What are the apps for anyway?
Speed of implementation: advanced features without development from scratch.
Flexibility: Change, test, and A/B before making a long-term decision.
Scale: Most applications were built to meet the loads of large stores.
Cost-effective: Add functionality as needed, paying only for what you use.
How to choose the right one? A short checklist
Clear goal: What is the metric we want to improve, conversions, AOV, uptime.
Performance impact: How many scripts are loaded, is there support for App Blocks and Checkout Extensibility.
Compatibility: format, language, currency, with existing applications.
Pricing: Monthly model, pay-as-you-go fees, trial period.
Support and documentation: guides, chat, update rate, ratings and reviews.
Security and privacy: what permissions are required, backing up and exporting data.
What's special about the Shopify App Store?
Huge variety: more than 8,000 apps for every need, design, marketing, operations, checkout, shipping.
Rigorous testing: Each app undergoes a review with over a hundred check points before publishing.
Smart Recommendations: Performance-based suggestions from similar stores, less guesswork and more accuracy.
Main categories in brief
Categories: Sales Channels, Product Discovery, Product Selling, Orders & Shipping, Store Design, Marketing & Conversion, Store Management Top categories: Dropshipping, Marketplaces, Product Reviews, Upsells and Bundles, Email Marketing, SEO, Shipping, Currency, and Translation.
Recommended apps by stage and need
Starter set for a new store
Product Reviews: Automatically collect and update reviews with images.
Email marketing: pop-ups, cart abandonment series, regular mailings.
Upsells and bundles: Complete offers on the product page and checkout.
Basic SEO: meta, URL optimization, schemas.
Translation and currency: localization for target countries.
Growth set for an active store
Loyalty and referrals: points, benefits, affiliate program.
Advanced search and filters: Improved product detection, Smart Sort.
Smart shipping and pricing: dynamic rates, packages, store pickup.
Analytics and pixel implementation: centralized pixel management, conversion events.
B2B set
Pricing by customer, price lists: wholesale accounts, minimum order.
Quick quotes and ordering: ordering tables, CSV files.
Customized payment and shipping terms: Net Plus, credit, multi-address shipping.
Recommended workflow for implementation
Needs mapping: a list of goals and metrics, without rushing to install.
Initial screening: 2-3 candidate apps for each need, tested against the template and existing set.
Measurable pilot: -Installation in a test environment or calm time window, running logs and conversion metrics.
Security hardening: reducing permissions, checking data exports and backups.
Performance hardening: Lighthouse testing before and after, load time monitoring.
Unification of the application set: removal of duplicates, conflict checking, full documentation.
Common mistakes to avoid
Over-installation: Too many apps without measurement, slowdowns and conflicts.
Incompatibility: Mixing applications that inject old code into modern sections.
Lack of documentation: There is no Owner for each application, no description of what it does.
Privacy disregard: Broad permissions, no deletion or export policy.
Frequently Asked Questions
How do I know if an app matches my template?
Look for support for App Blocks and Online Store 2.0, check for installation guides for common templates, and try a live demo. If you have a test environment, it's best to check there first.
You can switch between apps without losing data.
Check for export capabilities, e.g. CSV reviews, leads, subscription lists. If no export, consider a mediation tool or API import.
How to make sure performance is not compromised
Check ZRT, network requests, package size, and number of scripts. Prefer apps with App Blocks and server-side implementations where possible.
Resources for further study
Shopify Help Center: Official installation and operation guides.
API documentation: For developers who want dedicated customizations.
Shopify Community: Answers from the field, tips, community events.
Shopify Blog, Research: Trends, Customer Stories, A/B Testing.
Your store’s visibility, site speed, and conversions are directly affected by your template. 2025 brings smart features and an updated template framework, so choosing a template is no longer just a matter of design.
Reading time: ~5 minutes
TL;DR: Looking for templates that deliver both speed and flexibility? Here are the standout templates for rapid growth, Hyper for performance and large catalogs, Sleek for converting product pages and clean design. Alongside them, there are 5 more free templates worth checking out.
What's new in the world of templates in 2025
Flexible page structures: A modular section system that allows you to change layouts without overloading applications.
Smart search and filtering: faster product discovery, predictable and convenient filtering.
Built-in personalization: Smart blocks for recommendations and dynamic messages.
Mobile First: Emphasis on speed, accessibility, and global support.
Quick choices by business model
DTC or B2C: Sleek, Zest, Be Yours, Prestige, Stiletto, Impulse, Blum, Mavon, Broadcast, Concept
B2B or Wholesale: Hyper, Normcore, Enterprise, Zest, Mavon
DTC+B2B Hybrid: Hyper, Normcore, Zest
Single product or small catalog: Be Yours, Sleek, Blum, Broadcast, Prestige
Large catalog: Hyper, Symmetry, Enterprise, Normcore, Impulse
15 Recommended Premium Templates for 2025
1) Hyper, about $400
A DTC and B2B template that handles performance, complex layouts, and volume pricing, while maintaining fast loading.
Wholesale tools, quick order lists, tiered pricing, quantity limits.
Smart search, predictive filtering, smart blocks, promotion logic.
Modular and flexible sections, dedicated presets, conversion tools like sticky cards and timers.
2) Sleek, about $350
Clean and modern design with conversion-focused product pages, a fluid mobile experience, and modern UX.
Subtle animations that direct attention, video, and text overlays.
Built-in nulls and bundles that increase AOV without breaking flow.
Side cart, Quick buy, gift options and promo menu management.
3) Zest, about $330
Mobile first, smooth thumb interactions, quick navigator, and smart variant views.
Conversion tools include timers, sticky cards, and gift wrapping.
Collection navigation with images, Quick buy from collection pages.
4) Prestige, $400
Luxury brands looking for elegant typography and cinematic image display.
Hotspots, lookbook, zoom and video, rich navigation.
Limited in deep structural flexibility, sometimes requires a key.
5) Impulse, $400
Powerful visual merchandising with seasonal promotion tools, suitable for medium and large catalogs.
Banners, timers, collection subs, menu promos.
Pay attention to poster images on mobile, requires correct adjustments.
6) Taiga, about $490
Very fast performance, a visual story for the outdoor and lifestyle audience.
Over 10 video sections, sidecar, smart search, infinite scroll.
For very unique layouts you may need a key.
7) Concept, about $380
Sharp and modern aesthetics, 48 modular sections, mega-menu tabs with visuals.
Shop-the-feed with video, branded sidecart.
Relatively low mobile performance, less adapted to new capabilities.
8) Symmetry, about $380
Clean, systematic design for large stores, good documentation, and a developer-friendly structure.
Advanced mega menu, predictive search, infinite scroll.
There are reports of localized deficiencies in adjustments in Potter areas.
9) Broadcast, $400
Lifestyle brands that lead with content and visual identity.
Promos within a menu, sticky cards, text + product blocks.
Pay attention to reviews about SEO and slow support in some cases.
10) Enterprise, about $380
Optimized for large catalogs and high traffic, with rich product sheets and real-time promotion tools.
Multi-column mega menu, smart search, quick view.
Support can be delayed on complex projects.
11) Be Yours, about $320
Easy and fast, inspired by Dawn, with more built-in trading capabilities.
Quick buy, side cart, timers, menu promos.
Simple structure, less advanced flexibility.
12) Normcore, about $320
Focus on quick navigation and managing large catalogs, also suitable for B2B.
Order lists, tiered pricing, deep layered navigation.
Good mobile but not the fastest.
13) Stiletto, about $380
Bold editorial storytelling, suitable for fashion and jewelry.
Sticky cart, pre-order, lookbook, hotspots.
Reports of support delays and issues with in-app browsers.
14) Mavon, about $280
Fast and modern with lots of tools without loading up on apps.
Predictive search, mega menu, rollover, 3D models, video.
15) Blum, about $170
Clean and fast template, excellent on mobile, wide set of presets.
Galleries, hotspots, lookbook, intuitive navigation.
Support may be slow in some cases.
5 free templates you should know about
1) Horizon
Very flexible block editing, many presets and smart creation tools. May require further optimization on mobile.
2) Refresh
Clean and fast, suitable for small to medium catalogs, SEO friendly.
3) Spotlight
Visual-First is simple and fast, excellent for an initial jump, less rich in promotion tools.
4) Craft
Storytelling for artists and creators, good performance, clean code.
5) Taste
Adapted for food and beverages, large product cards, pleasant cart experience.
How to Choose a Template That Converts in 2025
Business model and catalog: DTC needs storytelling and flexibility, B2B needs quick ordering and tiered pricing.
2025 capabilities: flexible layouts, smart search, personal blocks, built-in conversion tools.
Mobile first: large buttons, quick buy collection shelves, clear menus.
Try a demo and check reviews: Don't rely on screenshots alone.
Frequently Asked Questions
Where is the best place to buy a template?
Shopify's official template store, where each template undergoes speed, security, and usability testing. It's less recommended to purchase an external code-based template
Is it worth paying for a premium template?
In most cases, yes. Saves applications, development time, and brings a polished user experience.
What to look for in a mobile inspection?
Thumb navigation, Side cart, Quick buy, galleries that don't get cut off, and filtering that feels natural.
Recommended template for dropshipping
Impulse and Mavon are strong in promotion and conversion, there are also dedicated templates that come with SocialProp and Urgency.
Summary
In 2025, the template needs to be fast, flexible, and ready for smart tools. Hyper and Sleek are great starting points, and there are other excellent premium and free options. Choose by business model, catalog size, and mobile UX, and measure conversion before deciding on further upgrades.
Shopify Checkout brings together everything merchants need to sell more, faster, and more securely. With smart customizations, localization, performance, and security, it turns the most critical step in the customer journey into a real growth engine.